Sales Cloud is a cloud-based application designed to help your sales people sell smarter and faster by centralising customer information, logging their interactions with your company, and automating many of the tasks salespeople do everyday. This means they’ll spend less time on administration and more time closing deals. For sales managers, Sales Cloud gives real-time visibility into their team’s activities, so forecasting sales with confidence is easy. Best of all, Sales Cloud is easy to use and customisable to the way your sales people work.

Sales Cloud helps you keep track of all your customer information and interactions in a single place that’s accessible from anywhere, any time. Always have the most up-to-date contact information, find experts inside your organisation to quickly answer customer questions, and see all relevant customer activities to move deals forward.

Sales Cloud is a cloud-based, software-as-a-service (SaaS) model, so the software scales easily to accommodate every business size, from sole proprietorships to global enterprises. The benefits and advantages of Sales Cloud (see above) apply equally to all businesses regardless of size.

The Lightning Experience is a more productive, modern way for everyone to work. The Lightning Framework is an environment that radically speeds up how you customize Salesforce and build new apps.

Service Cloud is built on the Salesforce Customer Success Platform, giving you a 360-degree view of your customers and enabling you to deliver smarter, faster, and more personalised service. In addition to being a pioneer in cloud-based sales force automation, Salesforce is the recognised leader for CRM customer engagement. With Service Cloud, you can automate service processes, streamline workflows, and surface key articles, topics, and experts to transform the agent experience. Connecting one-to-one with every customer, across multiple channels and on any device, was never easier.

A self-service community is a customer portal that allows you to help customers help themselves. Delivering self-service means showcasing your knowledge base and offering case management to customers, so they can get answers to their questions anytime, on any device, from community content or peers. This allows your agents to focus on solving the most complex issues. And you can even create an internal self-service community for your employees to collaborate around content and business processes.

With Salesforce’s customisable reports and dashboards, you can monitor your service metrics and track key performance indicators that are important to your business, whether it’s the customer satisfaction score or average handle time. Dashboards provide high-level visibility at a glance, and customisable reports let you drill down for detailed information on the performance of your customer engagement center, call center, or help desk. Creating your own reports and dashboards is a snap; there’s no need to wait for overloaded IT resources.

Field Service Lightning is our field service management solution built on Service Cloud that provides your business with the essential tools to deliver a faster, smarter, and connected customer experience from the contact center to the field. Field Service Lightning lets your business create and track work orders, manage assets, schedule work intelligently, view and manage jobs in real time and access and update information from any mobile device. With Field Service Lightning, you can transform the connected customer experience and equip your agents, dispatchers, and mobile employees with the tools they need to deliver powerful customer service anytime and anywhere.